Introduction Facebook and Instagram are the most popular social media platforms, which have a combined 2.4 billion monthly active users. These platforms provide a great opportunity for healthcare marketers to reach out to their audiences and promote their products. Content Marketing is an important marketing strategy for healthcare marketers, as it helps them build trust […]

This beginner's guide to Google My Business (GMB) explains what GMB is, how to claim and optimize it, and what features it has. Learn how your practice can attract new patients through local search by claiming and optimizing your Google My Business profile. Google has become a key part of many of our lives when […]

Patient reviews are a critical component of online reputation management, but many providers feel awkward asking directly. Learn how to ask patients for reviews. Consistently acquiring positive patient reviews is one of most critical components to attracting new patients online.  According to a study by Software Advice, which surveyed 1000 patients in the US, 71% […]

One of the single largest drivers of your success online is the volume and recency of positive online reviews.  It should get your attention when 88% of consumers say they trust online reviews as much as personal recommendations. Just think, when was the last time you didn’t read the reviews about a business before visiting […]