Alta Pediatrics is an off-shoot of Alta Rehab. The practice wanted a focused website for parents who were considering a pediatric occupational therapy provided. Amplify Health developed the website, content strategy, logo design, and branding for the new pediatrics focused brand. Separate social media profiles were created for Facebook and Instagram with pediatric specific content. Separate local citations and profiles were developed for the Pediatric focused website. The practice has seen an improvement in both conversion and traffic to the new site, which is leading to increased patient volume. There are further plans to invest in paid search, paid social, and blogging to further increase local visibility.
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